Scale was the problem: 130 outlets each juggling Talabat, Deliveroo, Careem and Noon on separate tablets, with menus and prices updated app by app, outlet by outlet. The direct channel was a link-in-bio pointing guests back to the same commission apps — and 15 million yearly customers generated no usable marketing list at all.
The solution“Four delivery apps in 130 outlets used to mean a wall of tablets in every kiosk. Now each outlet works one screen, a menu change goes everywhere in one push, and the campaigns bring people back before the freezer even slows down.”
Karim Haddad · Head of operations, Gelato Divino
Quiqqy's aggregator management folds every delivery app into a single order screen in each outlet, with the full 150-flavour catalog managed centrally — one push updates every menu on every app across all 130 locations. Quiqqy online ordering replaced the link-in-bio with the chain's own commission-free storefront for delivery and click-and-collect. Marketing automation segments the guest base and runs birthday scoops, new-flavour drops and win-backs over WhatsApp, SMS and push.